Maslow’s Hierarchy of needs

Stated before was that offering an animal a treat, will make the animal perform all sorts of tricks, because that’s all the motivations they need. Comparing humans to animals, it can easily be said that food is a basic need for humans but they still aren’t motivated enough to do as much tricks (work) as animals. Money is one of the primary motivator (basic) that business offer people to motivate and of course people are motivated a bit but as they get used to it, they expect to be motivated with alternatives. Maslow a psychologist believed that there are certain needs that people want to achieve and after that need is fulfilled they seek for the next motivation to fulfil and so on. Maslow created the hierarchy of needs. It was divided into five sections psychological, safety, love/belonging, esteem and self-actualization.

 (http://www.integratedsociopsychology.net/3_stage_theories-development.html)

Psychological – To put this into a business perspective it can be easily said that the money would be in this section as it’s a basic need for every employee. An employee’s expects to be paid for their hard work. Money in today’s world can be compared to food and water, it is needed to survive.

Safety – Job security is very important motivator. Mostly employee work every day in fear of losing their employments. The second sections is where employees want to be motivated with the fact that they will not be losing their position at the company that they have worked for many years.

Love/Belonging – The third section in this reflects to employees being treated as friend by their managers and leaders, as this can motivate them to work harder because they have the feeling of being accepted.

Esteem –As the amount of time spent at a company increases, people want more respect at work place. They want to be acknowledged by managers and others. They want to be admired for their hard work and achievements.   

Self-actualization – Everyone has different skills, some people have creative skills, some has problem solving skills etc. People get satisfaction when they work according to the skills they naturally have. Recognizing their skills and giving them task according to these skills will increase their productivity and give them satisfaction and motivate them. 

 (http://www.simplypsychology.org/maslow.html)

(http://salveopartners.com/motivation-4-0-a-sustainable-way-of-eliciting-change/)

https://www.youtube.com/watch?v=ERm0YlWT03I&sns=em